August 2017

Store layout heat mapping adds to business intelligence

Real customer insights drive your store success

The modern retail environment is a far cry from that of just a couple of decades ago. The rise of online shopping and social media, along with a growing desire amongst consumers to understand and be understood by brands and businesses, means that many of us now have multiple interactions with a retailer before visiting a physical store.

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Securing your point of sale systems is critical

How Secure Are You? 6 Tips To Make Your POS Safe

Technology adds value to our business world in many ways, helping us work smarter, faster and more efficiently than ever before. It arms retailers incredible customer insights to drive marketing activities, streamlines inventory and stock control and helps optimise staff resources and service delivery. But as retailers embrace all the capabilities today’s point of sale (POS) technology offers, they may also open the door to cyber crimes that could stall or completely disable their business.

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